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A comparative analysis of student use of The New York times print and digital formats
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Text
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Title
A comparative analysis of student use of The New York times print and digital formats
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ETD_2171
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http://hdl.rutgers.edu/1782.2/rucore10001600001.ETD.000051847
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eng
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theses
Subject
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Topic
Communication, Information and Library Studies
Subject
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(authority = ETD-LCSH)
Topic
Newspapers
Subject
(ID = SBJ-3);
(authority = ETD-LCSH)
Topic
Electronic newspapers
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(ID = SBJ-4);
(authority = ETD-LCSH)
Topic
Digital media
Subject
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(authority = ETD-LCSH)
Topic
New York times
Abstract
This study compares how students use newspapers across digital and print formats and examines reader preferences. Studies have shown that when using online versions of newspapers, readers were less likely to follow “media cues” – aspects of a newspaper such as story placement, headline size, story size, or photographs, which cue readers that a story is important. This study compared use and preference of three formats of the New York Times – the traditional print version, online, and a “reader” program called the New York Times Reader. The researcher found that while students were more likely to follow media cues using the print version of the New York Times than they were using the online version, they were more likely to follow these cues using the NYT Reader than the online version. Participants showed a strong preference for using digital formats and overwhelmingly rejected the print version of the New York Times in comparison. The NYT Reader was the format most preferred by users even though they claimed the navigational experience was more similar to using a print paper than when they used the online version. This suggests the tactile nature of ink on paper and the student’s familiarity with computer interfaces are likely reasons the participants rejected the print paper but most preferred the digital format that replicated the print paper reading experience. Previous research that revealed the loss of control of gatekeepers in online formats should revisit the topic using different formats to attempt to determine what is most likely to attract readers to newspapers in their various formats.
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electronic resource
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x, 108 p. : ill.
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Note
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Ph.D.
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Includes bibliographical references (p. 100-102)
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by Shawn P. Kildea
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Kildea
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Shawn P.
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1971-
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Shawn P. Kildea
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Pavlik
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John
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chair
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John Pavlik
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Bratich
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Jack
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internal member
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Jack Bratich
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O'Connor
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Daniel
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internal member
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Advisory Committee
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Daniel O'Connor
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Xia
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Yun
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outside member
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Advisory Committee
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Yun Xia
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Rutgers University
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degree grantor
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Graduate School - New Brunswick
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school
OriginInfo
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2009
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2009-10
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xx
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Title
Rutgers University Electronic Theses and Dissertations
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ETD
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Graduate School - New Brunswick Electronic Theses and Dissertations
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rucore19991600001
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NjNbRU
Identifier
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doi:10.7282/T3GH9J5W
Genre
(authority = ExL-Esploro)
ETD doctoral
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Rights
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The author owns the copyright to this work
Copyright
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Copyright protected
Notice
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Open
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Permission or license
Note
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Kildea
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Shawn
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I hereby grant to the Rutgers University Libraries and to my school the non-exclusive right to archive, reproduce and distribute my thesis or dissertation, in whole or in part, and/or my abstract, in whole or in part, in and from an electronic format, subject to the release date subsequently stipulated in this submittal form and approved by my school. I represent and stipulate that the thesis or dissertation and its abstract are my original work, that they do not infringe or violate any rights of others, and that I make these grants as the sole owner of the rights to my thesis or dissertation and its abstract. I represent that I have obtained written permissions, when necessary, from the owner(s) of each third party copyrighted matter to be included in my thesis or dissertation and will supply copies of such upon request by my school. I acknowledge that RU ETD and my school will not distribute my thesis or dissertation or its abstract if, in their reasonable judgment, they believe all such rights have not been secured. I acknowledge that I retain ownership rights to the copyright of my work. I also retain the right to use all or part of this thesis or dissertation in future works, such as articles or books.
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Shawn Kildea
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Rutgers University. Graduate School - New Brunswick
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I hereby grant to the Rutgers University Libraries and to my school the non-exclusive right to archive, reproduce and distribute my thesis or dissertation, in whole or in part, and/or my abstract, in whole or in part, in and from an electronic format, subject to the release date subsequently stipulated in this submittal form and approved by my school. I represent and stipulate that the thesis or dissertation and its abstract are my original work, that they do not infringe or violate any rights of others, and that I make these grants as the sole owner of the rights to my thesis or dissertation and its abstract. I represent that I have obtained written permissions, when necessary, from the owner(s) of each third party copyrighted matter to be included in my thesis or dissertation and will supply copies of such upon request by my school. I acknowledge that RU ETD and my school will not distribute my thesis or dissertation or its abstract if, in their reasonable judgment, they believe all such rights have not been secured. I acknowledge that I retain ownership rights to the copyright of my work. I also retain the right to use all or part of this thesis or dissertation in future works, such as articles or books.
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1177600
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