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The impact of grocery store podcasts in the delivery of nutrition education to improve shopping behaviors, particularly the purchase of omega-3 rich foods

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TitleInfo
Title
The impact of grocery store podcasts in the delivery of nutrition education to improve shopping behaviors, particularly the purchase of omega-3 rich foods
Name (type = personal)
NamePart (type = family)
Bangia
NamePart (type = given)
Deepika
NamePart (type = date)
1983-
DisplayForm
Deepika Bangia
Role
RoleTerm (authority = RULIB)
author
Name (type = personal)
NamePart (type = family)
Palmer
NamePart (type = given)
Debra M
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Debra M Palmer
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Advisory Committee
Role
RoleTerm (authority = RULIB)
chair
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NamePart (type = family)
Gillies
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Peter
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Peter Gillies
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Advisory Committee
Role
RoleTerm (authority = RULIB)
internal member
Name (type = personal)
NamePart (type = family)
Schaffner
NamePart (type = given)
Donald W
DisplayForm
Donald W Schaffner
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Advisory Committee
Role
RoleTerm (authority = RULIB)
internal member
Name (type = personal)
NamePart (type = family)
Hallman
NamePart (type = given)
William K
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William K Hallman
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Advisory Committee
Role
RoleTerm (authority = RULIB)
internal member
Name (type = personal)
NamePart (type = family)
Yanovitzky
NamePart (type = given)
IItzhak
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IItzhak Yanovitzky
Affiliation
Advisory Committee
Role
RoleTerm (authority = RULIB)
outside member
Name (type = corporate)
NamePart
Rutgers University
Role
RoleTerm (authority = RULIB)
degree grantor
Name (type = corporate)
NamePart
Graduate School - New Brunswick
Role
RoleTerm (authority = RULIB)
school
TypeOfResource
Text
Genre (authority = marcgt)
theses
OriginInfo
DateCreated (qualifier = exact)
2014
DateOther (qualifier = exact); (type = degree)
2014-05
Place
PlaceTerm (type = code)
xx
Language
LanguageTerm (authority = ISO639-2b); (type = code)
eng
Abstract (type = abstract)
Omega-3 (n-3) fatty acids are important nutrients and are deficient in the American diet. Therefore increasing the intake of n-3s is a public health goal. Research has suggested that because people eat what they buy, point-of-purchase interventions may have the potential to help consumers make healthy food choices. A study of existing literature revealed that these interventions have not used newer technological means, have many limitations, and have failed to assess long-term shopping behavior change. The research presented in this dissertation aims to test use of, and long-term effects of, new technology (i.e., podcasts) as a means of delivering nutrition education at the grocery store to interested consumers while they shop. A single-group, repeated-measures, mixed-methods study design was employed to determine if listening to a podcast about n-3s while grocery shopping increased shoppers’ awareness about, and purchases of, seafood and other foods rich in n-3s. Constructs from the Theory of Reasoned Action were used to evaluate the effectiveness of the podcasts. A secondary data analysis of participant food purchase data was done to examine the long-term effects of podcast exposure over the six months following the intervention (as compared to the six months prior). As a result of exposure to the podcasts TRA constructs improved, knowledge about n-3s increased and misconceptions were reduced. In addition, both long-term (six months post-intervention) and short-term purchases (day of the intervention) of n-3 rich food item purchases increased. These findings suggest that podcasts may be an effective means to communicate nutrition education messages at the point of purchase, to those who indicate an interest in the subject.
Subject (authority = RUETD)
Topic
Nutritional Sciences
RelatedItem (type = host)
TitleInfo
Title
Rutgers University Electronic Theses and Dissertations
Identifier (type = RULIB)
ETD
Identifier
ETD_5451
PhysicalDescription
Form (authority = gmd)
electronic resource
InternetMediaType
application/pdf
InternetMediaType
text/xml
Extent
xi, 126 p. : ill.
Note (type = degree)
Ph.D.
Note (type = bibliography)
Includes bibliographical references
Note (type = statement of responsibility)
by Deepika Bangia
Subject (authority = ETD-LCSH)
Topic
Nutrition--Study and teaching--United States
Subject (authority = ETD-LCSH)
Topic
Omega-3 fatty acids
Subject (authority = ETD-LCSH)
Topic
Podcasts
Subject (authority = ETD-LCSH)
Topic
Grocery trade--Marketing
RelatedItem (type = host)
TitleInfo
Title
Graduate School - New Brunswick Electronic Theses and Dissertations
Identifier (type = local)
rucore19991600001
Location
PhysicalLocation (authority = marcorg); (displayLabel = Rutgers, The State University of New Jersey)
NjNbRU
Identifier (type = doi)
doi:10.7282/T3PG1Q1N
Genre (authority = ExL-Esploro)
ETD doctoral
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Rights

RightsDeclaration (ID = rulibRdec0006)
The author owns the copyright to this work.
RightsHolder (type = personal)
Name
FamilyName
Bangia
GivenName
Deepika
Role
Copyright Holder
RightsEvent
Type
Permission or license
DateTime (encoding = w3cdtf); (qualifier = exact); (point = start)
2014-04-11 12:03:58
AssociatedEntity
Name
Deepika Bangia
Role
Copyright holder
Affiliation
Rutgers University. Graduate School - New Brunswick
AssociatedObject
Type
License
Name
Author Agreement License
Detail
I hereby grant to the Rutgers University Libraries and to my school the non-exclusive right to archive, reproduce and distribute my thesis or dissertation, in whole or in part, and/or my abstract, in whole or in part, in and from an electronic format, subject to the release date subsequently stipulated in this submittal form and approved by my school. I represent and stipulate that the thesis or dissertation and its abstract are my original work, that they do not infringe or violate any rights of others, and that I make these grants as the sole owner of the rights to my thesis or dissertation and its abstract. I represent that I have obtained written permissions, when necessary, from the owner(s) of each third party copyrighted matter to be included in my thesis or dissertation and will supply copies of such upon request by my school. I acknowledge that RU ETD and my school will not distribute my thesis or dissertation or its abstract if, in their reasonable judgment, they believe all such rights have not been secured. I acknowledge that I retain ownership rights to the copyright of my work. I also retain the right to use all or part of this thesis or dissertation in future works, such as articles or books.
Copyright
Status
Copyright protected
Availability
Status
Open
Reason
Permission or license
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Technical

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ETD
OperatingSystem (VERSION = 5.1)
windows xp
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